Sunday, 9 October 2011
I found the application procedure a doddle but I'm an old hand at home dying and this isn't much different. Protect your clothes with an old towel. Get your straightening treatment on, comb through and keeping hair as straight as possible leave for 20 mins. Wash out. Add conditioning neutraliser, comb through, keep hair as straight as possible and leave for 5 minutes, wash out. Blow dry straight. Then as an optional extra you can straighten your hair to really help set your style. At this point you're done. All that's required after that is maintenance with the aftercare conditioner.
Obviously, if you've blow dried and straightened your hair is going to be straight. And mine certainly was.
The kit comes in two forms, for coloured hair and for non-coloured hair. I was sent the one for Coloured hair. Yet it stripped a good deal of colour from hair. Before on the left, after on the right. My red streak has been left a washed out shade of orange. And it says that once you've used this, you can't colour your hair for a fortnight after using. It's just a Stargazer red, and I left it a week and I have actually reapplied because frankly, I can't walk around like that.
And lets talk about the smell. It's disgusting. It does state on the box that the smell may last a couple of washes, so I was prepared, but 10 days later on washing my hair still smells vile. Still at least it stopped smelling constantly after about 5 days.
So what of it's straightening abilities. Well, here's what the box promises.
So after the stated 48 hours (after which my hair felt DISGUSTING and smelled SO bad) I washed my hair very excitedly. Imagine! Leaving my hair to dry naturally and not having to do much or perhaps anything to it afterwards. How exciting. Or not. Would you like to see how my hair dried? Of course you would!
I give you, before on the left, after on the right.
It's extremely rare that I give anything such an all out bad review and I feel terrible for doing it, but this product just didn't perform. If you think the after pictures up there are a good improvement (I don't think its good enough), well fair enough, but those results should last longer than 10 days no? I wanted this product to be the answer to my prayers, I had such high hopes for it. Instead it left me stinky, with orange streaks, very little visible improvement, what improvement there was was very temporary, and my hair feels dryer for it.
The retail price of this is £19.99 and if you are still interested after this review you can buy it for a reduced price of £13.33 over at www.boots.com at the moment. Personally, I'd have to say, don't bother.
*Disclosure - PR Sample (bet they wish they hadn't bothered eh?)*